School of Pharmacy at University of Wisconsin-Madison - Research Homepage

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Social and Administrative Sciences Division

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David H. Kreling, Ph.D.

Division Chair
Professor

William S. Apple Distinguished Chair in Social/Administrative Sciences
2521 Rennebohm Hall
Phone: 608-262-3454
Fax: 608-262-5262

Email David Kreling


Education:

  • B.S. 1978 Pharmacy Ferris State University
  • M.S. 1981 Pharmacy Admin. Purdue University
  • Ph.D. 1984 Pharmacy Admin University of Texas

Overview

Professor Kreling's main research interests are in what often is referred to as traditional pharmacy administration, marketing and economics. Much of his research is in the area of pharmacy economics and policy, primarily finance and reimbursement issues in community pharmacy. Other research activities have spanned a variety of topics generally related to pharmacy, practice, and consumers.

The interplay of economics, markets/marketing, and policy provides a dynamic mix of issues and research questions for study. It also is exciting because such research often can have broad ranging implications for pharmacy, pharmacists, consumers, and society.

Work-Related Interests/Research:

Pharmacy economics and policy

Highlighted Publications:

  • David H. Kreling, Doucette, W.R., Mott, D.A., Gaither, C.A., Pedersen, C.A., Schommer, J.C., "Community Pharmacists' Work Environments: Evidence from the 2004 National Pharmacist Workforce Study" Journal of the American Pharmaceutical Association 46 (May/June 2006): 23-31.
  • T.Sriwong, B. and Kreling, D.H. "Application of Levitt's Total Product Concept to Pharmacist Services Development" Journal of Pharmceutical Marketing and Management 16, No. 4 (2004): 47-64.
  • Craig, B.M., Kreling, D.H., and Mott, D.A. "Do Seniors Get the Drugs Prescribed for Them? Evidence from the 1996-1999 Medicare Current Beneficiary Survey". Health Affairs, 22 (May-June 2003): 175-182.
  • Ganther, J.M., Wiederholt, J.B. and Kreling, D.H. "Measuring Patients' Medical Care Preferences: Care-seeking versus Self-treating". Medical Decision Making, 21 (March/April 2001): 133-140.
  • Kreling, D.H., Mott, D.A., Wiederholt, J.B., Lundy, J. and Levitt, L. Prescription Drug Trends: A Chartbook. Henry J. Kaiser Family Foundation, July 2000 (update November 2001), www.kff.org.
  • Ganther, J.M. and Kreling, D.H. "Consumer Perceptions of Risk and Required Price Savings for Generic Prescription Drugs". Journal of the American Pharmaceutical Association, 40 (May/June 2000): 378-383.
  • Shireman, T.I. and Kreling, D.H. "Impact of Third Party Penetration and Competition on Community Pharmacies' Profits". Journal of Research in Pharmaceutical Economics, 10, no. 1 (2000): 7-28.
  • Lipton, H.L., Kreling, D.H., Collins, T. and Heretz, K.C. "Pharmacy Benefit Management Companies: Dimensions of Performance". Annual Reviews of Public Health, 20 (May 1999): 361-401.
  • Ganther, J.M. and Kreling, D.H. "The Effect of a Change in Third Party Reimbursement Rate on Prescription Gross Margin". Journal of the American Pharmaceutical Association, 39, no. 3 (May/June 1999): 346-352.