Thumbnails of Helfand Slide Talk - 29
Slide #29: Queen Victoria was brought in by the Royal Pharmaceutical Company to promote its product, Royal Elixir. It is doubtful that she agreed to do this, or that royalties were paid to her, but the firm did have offices in London as well as New York and was listed as being "Chemists by appointment to her Majesty, the Queen, and to the Royal Family." Possibly the illustration was used on one side of the Atlantic.