Thumbnails of Helfand Slide Talk - 32
Slide #32: H.H. Warner made his first fortune as a pioneer in the manufacture of safes in Rochester, New York. His company later became part of the Mosler Safe Company, and because of his background, Warner felt it appropriate to use the name "safe" in several of his products, including the Rheumatic Cure. Undoubtedly this word in the title aided sales.